Insurance Industry Stepping In Facebook For More Social Productive Moves
With businesses gearing for social productive moves, insurance is one sector which is still unknown in Facebook. Yet beware! as they are playing hide and seek. Just few months back some of the major insurance companies were spying on the profiles of their insurance holders through their Facebook account. The reason was simple they wanted to ensure reasonable grounds on the bases of which policy holders are seeking their claims.
However, now Facebook can become a great way for the insurance sector to come closer and make them feel much more associated. These Facebook apps ensures connectivity with the people making it a most appropriate platform for insurance companies to provide much more personalized services towards their clients.
Insurance sector can utilize these Facebook apps in “N” number of ways with some of them as follows:
Updating on Insurance Policies and products- The apps can act as a great way for the people to remain updated about the new policies and the benefits of the same including the application processes notwithstanding.
Sending Notifications- Insurance companies can send notifications to the people through the apps regarding the premium, renewal and maturity dates. If their insurance is connected to the market then people can be send notifications about the current market position about their policy from time to time.
Addressing grievances: Agents can directly connect with their policy holders to address their grievances and guiding them through their policy tenure. Even during any claims, Facebook apps can act as a great way to ensure right claims are being made through systems of verifications which could be faster as well as easier.
Making premiums: Facility can also be made for users to make premiums regularly through apps and the record of the same can be maintained and kept.
Seeking Advice: Policy holders or people who want to take insurance policy can also seek advice through the agents with the help of Facebook apps.
After all Facebook is all about social networking and insurance sector can utilize its various features productively and fruitfully.